John Bessant
John is co-Director of the EPSRC/AIM collaborative programme with Cambridge, Cranfield, Loughborough and Liverpool Universities: the Innovation and Productivity Grand Challenge. He holds a degree in Chemical Engineering and obtained his PhD for work on innovation within the chemical industry. After a spell in industry he took up full-time research teaching in the field of technology and innovation management working at Aston’s Technology Policy Unit, the Science Policy Research Unit at Sussex University and at Brighton University where he directed the Centre for Research in Innovation Management (CENTRIM)
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A pocket-sized guide to innovation which aims to give you the information and skills to succeed in business. It helps you bring innovation to your workplace, and find out how to use blue-sky thinking to promote creativity, enhance your business performance and get ahead of the competition....
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